Timeline
1 month
Tools
Adobe InDesign, Adobe XD
Train.ly was an early stage startup athletic training app designed to make the coaching process easier by streamlining communications between coaches and athletes as well as as well as the monitoring of athletes training through editable training rules based on hard science and machine learning. For the athlete this streamlining will mean a more effective training plan and a better relationship with their coach.
This work marks my first attempt at interaction design in the sense of typical user interfaces. I was very excited to see what I could do.
The goal of this month of work was to flush out the basics of the app so that it could be worked on in a fuller capacity when I left.
I developed use cases for the business in different markets
Specifically I looked into the applications for this app in the world of collegiate and high school running by estimating the size of the market using available information about the number of coaches teams and athletes nationally, as well as an estimated budget for the sport, and identifying competitors in that market such as log a run and trainingpeaks.
I created personas for the markets I explored
From the market I identified three basic personas in that sphere the DI, DII, and DIII coach and described how they may approach the service given information about how programs currently distribute their funding and data about current use of other run log tools.
Planning User Flow for matching
I mapped out the low level flow through the app developing the deliverables for each screen establishing the scope of the project
My focus was on creating a flow that could account for the basic uses of the app as defined by the modes of on boarding and the types of coaches.
I took each screen from a low to medium fidelity clickable prototypes
I mapped out the high level flow through the business creating a user journey map
I achieved this by working with the founder of the app to better understand the direction that she was heading, as well as the user journey that would happen
In the end, this taught me the basics of starting a new venture and the importance of HCI to its success. My work helped secure first round funding, and I worked summer to further develop the business plan and product.